Do I need to have a Facebook page for my Business?

Not a day goes by without someone asking me how social media websites like Facebook can help their business. I also always get the question “Do I need to have a Facebook Page for my Business?”  Then after asking the question the person asks how to setup a Facebook Page.  Most people know they need to do it but really don’t know where to start. I am going to try to answer these questions by sharing some important facts about Facebook.

Facebook History:

Founded in February 2004, Facebook is a social utility that helps people communicate more efficiently with their friends, family and coworkers. The company develops technologies that facilitate the sharing of information through the social graph, the digital mapping of people’s real-world social connections. Anyone can sign up for Facebook and interact with the people they know in a trusted environment.

Facebook Figures

  • More than 400 million active users ( growing at about 50 million users per month)
  • 50% of our active users log on to Facebook in any given day
  • More than 35 million users update their status each day
  • More than 3 billion photos uploaded to the site each month (Amazing!)
  • More than 3 million active Pages on Facebook
  • More than 1.5 million local businesses have active Pages on Facebook
  • More than 20 million people become fans of Pages each day
  • Pages have created more than 5.3 billion fans

Facebook Users

  • Average user has 130 friends on the site
  • Average user spends more than 55 minutes per day on Facebook (Wow, incredible!)
  • Average user clicks the “Like” button on 9 pieces of content each month
  • Average user writes 25 comments on Facebook content each month
  • Average user becomes a fan of 4 Pages each month
  • Average user is a member of 13 groups

Facebook Mobile Users

  • There are more than 100 million active users currently accessing Facebook through their mobile devices.
  • People that use Facebook on their mobile devices are twice more active on Facebook than non-mobile users.

Ok, now that you have some facts about Facebook and its users.  Wouldn’t you say that it would be wise to represent your business on Facebook with a business page?  Who wouldn’t want to have the possibility of exposing their business to millions of users?  Who wouldn’t want to have their business take advantage of the viral nature of Facebook?

Seriously, if you own a business and you are not taking advantage of the exposure Facebook is offering your business then you are missing out on a HUGE opportunity.

If you get it and you need help setting up your Facebook page, and you’re ready to get some training on what to do, then give us a call! runs on the SEOPressor

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