6 Tips To Building Website Traffic – But Then What Do You Do With The Traffic?

I recently had a conversation with a client about what it evolves to increase web traffic to a website.  I was surprised that my client was more concerned about building traffic but had not  thought about  what to do with the traffic that would be generated.

Essentially I explained to my client that it is important to have the following items in place to help build traffic:

  1. Keyword research needs to be done on keywords that will be used on the website. The research is important because we need to find out if indeed people are using the keywords that we want to place on the site. It would make no sense to spend a lot of time and money setting up a page with keywords that no one is really searching for. [Read more…]

What is your websites Unique Value Proposition?

A “Unique Value Proposition” (UVP)  is something free or low cost designed to engage users on a website. It’s a way of giving something away for free in exchange for a person’s name and email.  Examples of UVP’s are Contests, free white papers, free calculators, free newsletters, and free brochures.

A UVP is a great way to capture website visitor names and emails to build a database of website visitors. This database will become your most powerful marketing tool. With these emails you can send your prospects and clients’ newsletters, offers, surveys, and much more. The result will be a two way communication with your prospects and clients, which can later translate to more business. [Read more…]

How To Choose A Web Design For SEO?

SEO and website DesignYou can make big bucks online. Do you ever feel that you don’t see as many visitors as there should be? In spite of having an extensive range of products that are sensibly priced, what is the reason for failing to see more traffic coming to your website? Well, the answer may be hidden in your website; in its design, to be precise. [Read more…]

Creating a Social Media Marketing Plan

Social MediaInternet marketing has taken the world by leaps and bounds, since the inception of internet and its rise to fame. Social media websites are one of the most potent tools that grab a lion’s share in all the marketing strategies formulated by internet marketing experts these days. A social media marketing plan takes advantage of the viral quality of social media websites, and the fact that they have a good reach and accessibility. However, formulating a marketing plan for social media websites is no easy task and requires careful consideration. Following are certain things that should be considered while creating a social media marketing plan. [Read more…]

10 Tips to better market your website!

10 Tips to Market your Website

  1. Get your business listed on the Google Business Directory, the Yahoo Business Directory, and the Bing Business Directory? It’s like Free advertising. The more you provide the easier it is for customers to find you!

 

  1. Market your business on Craig’s List.  Put together 5 to 10 different HTML ads and post them weekly –  It’s free and they work!

[Read more…]